Epic, Epic Games Store 구매를 Fortnite 치장 아이템과 연동
Epic은 Epic Games Store에서의 특정 파트너 구매가 이제 해당 게임의 IP와 연결된 Fortnite 치장 아이템을 제공한다고 밝혔습니다. 회사는 2026년 이후 30건이 넘는 협업이 계획돼 있다고 전했습니다.
작성 IslandAtlas
In Epic’s June 17 State of Unreal 2026 roundup, the company said the Epic Games Store is now connected more closely with Fortnite: when players buy specific partner content on the store, they are granted cosmetics from that game’s IP to use in Fortnite. Epic said over 30 collaborations are planned for 2026, continuing into 2027. Read the roundup.
Epic also said the store now has more than 6,000 games from over 3,000 partners and that player spending on third-party PC games grew 57% in 2025, reaching $400 million. The company said it is rebuilding the launcher and storefront backend to ship features faster. Source.
Why Fortnite players should care
- Epic is turning store purchases into Fortnite rewards.
- The cross-promotion expands the bridge between PC games and Fortnite cosmetics.
- Epic says the collaboration slate runs through 2027.
For Fortnite and UEFN audiences, this matters because it hints at a broader Epic ecosystem where game purchases, cosmetics, and creator-facing IP promotions are increasingly tied together. That could influence both player behavior and how branded content is marketed in and around Fortnite. Epic’s announcement
Epic’s public-facing statement does not name every partner in this program, so the safest reading is that the initiative is broad but still rolling out in stages. State of Unreal 2026
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